Press Room

C-USA Announces Ryan as Football Championship Title Sponsor

Press Release Oct 14, 2019

New Championship Logo Unveiled as Part of Three-Year Partnership

DALLAS – Conference USA Commissioner Judy MacLeod announced today that Ryan has entered into an agreement to be the title sponsor for the 2019 C-USA Football Championship. Ryan, a leading global tax services and software provider, becomes the Official Corporate Tax Services Firm of Conference USA and will continue its title sponsorship of the annual football championship through 2021.

"It is an honor to welcome Ryan as the title sponsor for our premiere football game for the next three years," said MacLeod. “With Ryan, we have an outstanding local partner that will be involved not only in our sports, but also in our community efforts on campus in conjunction with the C-USA Student-Athlete Advisory Committee. We are excited to move forward and want to thank Chairman and CEO G. Brint Ryan for his team’s efforts in making this partnership a reality.”

As part of the agreement, Ryan will receive marketing and brand activation at all C-USA Championships, including the 2020 C-USA Basketball Championships presented by Baylor Scott & White Sports Performance Center at The Star in Frisco, Texas.

“We are proud to be the Official Tax Partner of Conference USA and look forward to supporting their student athletes throughout the league,” said Ryan Chairman and CEO G. Brint Ryan. “Our partnership with the Conference USA enhances our brand exposure across the member universities, supporting our growth strategy to attract and retain the very best talent in our industry.”

Also through the partnership, C-USA and Ryan will team up to form the “C-USA Generosity Matters Presented by Ryan” initiative, which will enable C-USA SAAC representatives to identify and complete a local service project for points toward the conference’s annual SAAC Cup competition.

The 15th annual Conference USA Football Championship will feature the top two teams from the league’s East and West Divisions. The team with the highest winning percentage in conference play will serve as host for the title game at 1:30 p.m. ET on Dec. 7 on CBS Sports Network.

About Conference USA

Conference USA is an NCAA Division I athletic conference based in Dallas, Texas, that services 14 institutions of higher education – Charlotte, FIU, Florida Atlantic, Louisiana Tech, Marshall, Middle Tennessee, North Texas, Old Dominion, Rice, Southern Miss, UAB, UTEP, UTSA and WKU. Now in its third decade, Conference USA has adapted to the ever-changing landscape of collegiate athletics with an unwavering commitment to excellence, integrity and leadership in competition, academics and community.

About Ryan

Ryan, an award-winning global tax services and software provider, is the largest Firm in the world dedicated exclusively to business taxes. With global headquarters in Dallas, Texas, the Firm provides an integrated suite of federal, state, local, and international tax services on a multijurisdictional basis, including tax recovery, consulting, advocacy, compliance, and technology services. Ryan is an 11-time recipient of the International Service Excellence Award from the Customer Service Institute of America (CSIA) for its commitment to world-class client service. Empowered by the dynamic myRyan work environment, which is widely recognized as the most innovative in the tax services industry, Ryan’s multidisciplinary team of more than 4,800 professionals and associates serves over 30,000 clients in more than 80 countries, including many of the world’s most prominent Global 5000 companies. More information about Ryan can be found at


Melodie Elliott
Director, Content & Communications Marketing